CAREER

Clubhouse: get to know the new audio conversation social network

Clubhouse is an audio conversation platform, more specifically aimed at creating rooms that enable direct conversations between a group of people or between a speaker and a group. It works like an open podcast, where anyone can listen to the audio chats that are running. 

Read too: Connect your company: find out which social networks are most used in Brazil in 2020

Rooms can be created for a number of purposes, including chatting with friends, thematic discussions, open-format digital panels, planning an event or just meeting people. The platform also offers private chats and clubs dedicated to a specific subject. 

Clubhouse was launched in early 2020 in an “extended” beta format and today has over 600,000 users and is valued at approximately US1TP4Q100 million. 

Read too: Learn the main digital marketing trends for 2021

Clubhouse

How does the Clubhouse work?

At Clubhouse, chat rooms have a predetermined time by the creator and there is no option to record or save conversations, or leave them stored on the platform. The rooms can have up to five thousand simultaneous participants, and the creator can control the authorization to use the microphone.

To get an invitation, you don't need to have a friend on the platform, just download the app and join a waiting list synchronized with your phone contacts. 

Share this content!

latest

News

meet our

portfolio

cases

Of success

what our customers

say about us

Alliance Comunicação is part of the UN Global Compact, the world's largest corporate sustainability initiative

Receive rich content on key topics spanning 70 years of marketing evolution: from the focus on the product to the concept of human centrality.

Embark on this journey,

Register!

  1. The Evolution of Marketing 1.0 to 5.0
  2. Technology for humanity
  3. The Generation Gap – Marketing to Baby Boomers and Generations X, Y, Z, and Alpha
  4. The influential digital subcultures: youth, women and netizens
  5. The new way of the consumer
  6. The Marketing Paradox for Connected Consumers
  7. Power shift to connected consumers
  8. How to create inclusiveness and sustainability for society
  9. How to make technology more personal, social and experimental
  10. The same strategy does not work for everyone
  11. Industry archetypes and best practices
  12. Customer experience (CX) – Machines are cool, but humans have emotions
  13. Human-centric marketing for brand attraction
  14. Omnichannel marketing for brand engagement
  15. Content marketing for brand curiosity
  16. Engagement Marketing for Brand Affinity
  17. Data-Driven Marketing – How to Create a Data Ecosystem for Better Target Market Selection
  18. Predictive Marketing – How to anticipate market demands with proactive actions
  19. Contextual Marketing – How to Create a Personalized Perception-and-Response Experience
  20. Augmented Marketing – How to deliver human interactions empowered by technology
  21. Agile Marketing – How to Run Bigger, Agile Operations

Embark on this journey, register!

let's do it

business?

we are an agency

that creates connections

between brands, stories,

people and values!

Sao Paulo-SP

I have read and accept the Privacy Policy.

let's do it

business?

Sao Paulo-SP

I have read and accept the Privacy Policy.

"The illiterate of the 21st century will not be those unable to read or write, but those unable to learn, unlearn and relearn". (Alvin Tofler)