Videos are good because, in a quick and practical way, it is possible to convey a clear message to your followers, while attracting users through the visual aspect, which is increasingly important on social platforms.
Videos are an essential tool for any social media marketing plan. After all, they are excellent for opening communication with your followers in a clear and concise way — especially with all the possibilities of videos on Facebook and Instagram that go beyond the news feed, such as live broadcasts (Lives) and stories.
Faced with this change, companies need to follow this new scenario and think about what users will access through these channels. And, once again, videos are pointed out as a trend for this new era of digital marketing, as they are adaptable to different screen sizes, compatible with different operating systems and can be watched from anywhere, at any time.
Therefore, it is essential to develop good content that attracts interest and engages your page fans. In this context, videos play a key role in your marketing plan.
It is important to have the ideal partner to produce quality video content. Count on Alliance Comunicação to guide you through this process and ensure the success of your brand on social media.
