Site icon Alliance Communication

“Next Businesses”: discover the new WhatsApp feature

A cada dia, o WhatsApp ganha mais funções que vão além do seu escopo de mensagens. O aplicativo vem se tornando uma plataforma para fazer negócios e, a novidade da vez é o recurso “Negócios Próximos”, disponível apenas na cidade de São Paulo.

The new tool will serve as a way to discover businesses and services near you, from a list within the application. There, you can discover supermarkets, beauty salons, restaurants, clothing stores and many other services! In this way, contacting potential customers with companies that use WhatsApp Business will be much easier.

The novelty, announced in September, is still in the testing phase. Initially, it will work only in São Paulo, among users of the beta version. And, according to WhatsApp, companies in the city can now register through the “business guide”.

Read too: Check out 6 promotional strategies to move your e-commerce

The new WhatsApp function, “Next Businesses”, promises to add to sales!

The new feature, in addition to displaying different business categories, also allows you to read the details about each one. Distance information will be available, as well as the messaging feature, so that the customer can start a conversation directly with the store, if interested!

Segundo Will Cathcart, CEO do WhatsApp, durante os próximos meses a companhia coletará opiniões sobre a ferramenta para estudar a aplicação dela para novos locais. “Veremos a expansão desse serviço para outras cidades e outros tipos de negócios disponíveis no WhatsApp”, explicou. 

Read too: How to sell via WhatsApp: check out 10 tips for your business!