According to The State of Video Marketing survey conducted by Wyzowl, 76% of the companies participating in the study that use video marketing said that
Podcasts have conquered more and more people over time. According to the latest Deezer survey, from 2019, the consumption of this
If you study or work in the area of communication, it is very likely that you have already thought about storytelling, even without using that term itself.
Inclusive marketing is on the rise in importance, which does not stop growing, mainly due to the role of social movements on identity guidelines. but from
Every day more companies enter the market in search of an audience, thus automatically becoming a competitor. Against this backdrop, in
This week WhatsApp announced a novelty that surprised its millions of Brazilian users. That's because, the country will be the first to test an update
According to a Google search carried out between the 18th and 20th of May, at least 63% of Brazilians will celebrate Valentine's Day.
This Friday (5) Environment Week ends with a date celebrated in several countries, World Environment Day which, in addition to
As in any professional area, marketing has a series of strategic tools to help the company's results, among them is the CRM.
Those who dedicate themselves to understanding a little more about communication processes know that understanding a message comes through different elements.
SWOT Analysis or SWOT Analysis is a technique used to identify strengths, weaknesses, opportunities, and threats related to your brand or product.
Whether in sport, security, personal life or socioeconomic analysis, many analysts apply the Pareto Principle to make their observations. In this rule it is understood that,
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